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Tourism Management Books: Tourism - Principles and Practice (9781408200094) By Chris Cooper, John Fletcher, David Gilbert, Alan Fyall, Stephen Wanhill PDF  | Print |  E-mail
Tourism: Principles and Practice
  • Title: Tourism: Principles and Practice (4th Edition)
  • Author: Chris Cooper, John Fletcher, David Gilbert, Alan Fyall, Stephen Wanhill
  • Publisher: Financial Times / Prentice Hall
  • Published Date: May 2008
  • ISBN: 9781408200094
  • Pages: 704
  • Format: Paperback
  • Price:   United Kingdom   USA
 The Book
  • Offers the reader the fundamental and underlying principles with which to approach the study of tourism
  • Complete framework that effectively integrates theory and practice
  • updated to take into account developments such as growing concern for climate change and safety and security of tourists
  • Online resources include new video cases and a wealth of interactive exercises that directly relate to the argument in each chapter
The Author

Chris Cooper - Director of the Christel DeHaan Tourism & Travel Research Institute at Nottingham University Business School, UK

John Fletcher - Head of the International Centre for Tourism & Hospitality Research at the University of Bournemouth, UK

Stephen Wanhill - Special Professor at the Christel DeHaan Tourism and Travel Research Institute, Nottingham University Business School, UK

Alan Fyall - Reader in Tourism Management at the International Centre for Tourism & Hospitality Research, University of Bournemouth, UK

David Gilbert - Professor of Marketing at Surrey University, UK
Inside the Book
  • Guided tour
  • Case matrix
  • Authors and contributors
  • Preface
  • Publisher's acknowledgements
  • Abbreviations
  • An Introduction to Tourism

    • Part 1 Tourism Demand

  • Managing Tourism Demand
  • Tourism Consumer Behaviour
  • Measuring Demand for Tourism
  • Tourism Demand Determinants and Forecasting

    • Part 2 The Tourism Destination

  • The Economic Impact of Tourism
  • The Environmental Impact of Tourism
  • The Socio-cultural Impact of Tourism
  • Sustainable Tourism
  • Tourism and Development Planning
  • Tourism under Crises

    • Part 3 The Tourism Sector

  • Attractions
  • Accommodation
  • Intermediaries
  • Transportation
  • Public Sector and Policy
  • Destinations

    • Part 4 Marketing for Tourism

  • Managing Marketing for Tourism
  • Marketing Planning
  • Marketing Mix Applications
  • Information Technology in Tourism

    • Part 5 Tourism Futures

  • The Future of Tourism

  • Glossary
  • Index

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